Every recruitment business needs a recruitment website, but where do you even start? Whether you’re a recruitment start-up and need a website for your new business or you’re in need of a new recruitment website to boost traffic and candidate and client conversions, you’ll need to go through a similar process. We have outlined the […]
Category: Staffing Website Best Practices
What makes a great recruitment website?
There are tens of thousands of UK-based recruitment websites but not all are created equal. What makes a great recruitment website is its ability to grow your candidate base, increase quality applications, offer a positive candidate experience and entice all users to return. The best recruitment websites feature in-built recruiting features and functionalities. And offer […]
Google has decreed: your recruitment website must be mobile-first
Internet user behaviour has changed greatly since the iPhone first came to market in 2007, a product launch that birthed the era of the smartphone. Since then, as it has become cheaper and easier to own a smartphone, mobile internet usage has rocketed and has been growing year on year. Statista reported that in 2020 […]
Recruitment website candidate account pros and cons
Candidate accounts on recruitment websites are a hotly debated topic amongst recruiters and website designers. Often this comes down to user experience versus candidate capture. However, it also depends on the way the candidate account is built and what it requires candidates to submit. A well-designed registration process that is easy to understand, plus ensures […]
Why all recruitment websites should have a Meet the Team page
Recruitment is a people-powered business. Essentially, it centres around people finding people for people. It is therefore vital that your recruitment website – your primary marketing platform – has a ‘Meet the Team’ page so that clients and candidates can see your people. It makes you more approachable, instils trust and gives your company an […]
The power of testimonials for social proofing
The power of a third-party review in converting a visitor to your recruitment website into a client is undeniable. By including testimonials on your website, you are effectively helping potential clients make a decision and feel confident about that choice, knowing that others have done just that and benefited from it. That is social proofing […]
Is video right for your recruitment website?
Online video is everywhere. Scroll through any of your social media channels and a huge amount of the content will be in the form of video. Multinational technology conglomerate Cisco has recently forecasted that online videos will make up more than 82% of all consumer internet traffic by 2022 and tech review website tech.co has […]
Does your recruitment website appeal to diverse candidates?
Recruiters have a responsibility to ensure a diverse hiring process, not just because it is the right thing to do but because countless studies have proven that it dramatically increases business profitability. A diverse workforce means diverse thought and diverse experience, leading to a boost in innovation and idea generation. No recruiter should want to […]
Is your recruitment website accessible?
Your recruitment website is often the first point of contact candidates and potential clients will have with your business. If they have difficulty accessing it or viewing it, it’s likely they won’t stay long and probably won’t return. This not only affects your chances of winning new business and attracting talent, it risks tarnishing your brand and […]
The fundamental concepts for a good website
Whether you are about to embark on the design and build of a new recruitment website or feel your existing website needs a boost or a shift in direction, there are a number of concepts that are important to think about. We’re not talking about the nitty-gritty of the design here, that comes later. These are the […]