Websites are not static entities. They are ever-evolving, growing with your business and your needs, as well as with time. Pages should be added when necessary, content updated, images refreshed. And there will be times when your recruitment website will need a complete design overhaul. In order to get the most out of a redesign, […]
Recruitment is a people-powered business. Essentially, it centres around people finding people for people. It is therefore vital that your recruitment website – your primary marketing platform – has a ‘Meet the Team’ page so that clients and candidates can see your people. It makes you more approachable, instils trust and gives your company an […]
The power of a third-party review in converting a visitor to your recruitment website into a client is undeniable. By including testimonials on your website, you are effectively helping potential clients make a decision and feel confident about that choice, knowing that others have done just that and benefited from it. That is social proofing […]
Online video is everywhere. Scroll through any of your social media channels and a huge amount of the content will be in the form of video. Multinational technology conglomerate Cisco has recently forecasted that online videos will make up more than 82% of all consumer internet traffic by 2022 and tech review website tech.co has […]
Recruiters have a responsibility to ensure a diverse hiring process, not just because it is the right thing to do but because countless studies have proven that it dramatically increases business profitability. A diverse workforce means diverse thought and diverse experience, leading to a boost in innovation and idea generation. No recruiter should want to […]
Your recruitment website is often the first point of contact candidates and potential clients will have with your business. If they have difficulty accessing it or viewing it, it’s likely they won’t stay long and probably won’t return. This not only affects your chances of winning new business and attracting talent, it risks tarnishing your brand and […]
Whether you are about to embark on the design and build of a new recruitment website or feel your existing website needs a boost or a shift in direction, there are a number of concepts that are important to think about. We’re not talking about the nitty-gritty of the design here, that comes later. These are the […]
When the world went home, the online world exploded. Covid-19 has accelerated a move to a far more digital planet, in both a personal and a professional capacity. Just as we shopped online, streamed live theatre online and socialised online, business activities too were all moved online. Overnight, websites took on a whole new level […]
The recruitment industry is a highly saturated market. You will be up against any number of competitors each time you bid for a job so you need to make sure that your recruitment agency has a strong brand identity and your consultants have distinct personal brands. Differentiation is key. What makes you stand out? What […]
Recruitment businesses need both clients and quality candidates to be successful but does your recruitment website attract candidates and clients equally? Often recruitment websites are more heavily geared towards candidates. It’s understandable – a lot of effort is put into creating a jobs page advertising your jobs to candidates and you are constantly on the look out […]
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