How to ensure your hero image is a true recruitment website hero

A thoughtfully chosen hero image can grab attention, reduce your recruitment website’s bounce rate, boost your branding, increase applications and build trust. It can, in short, save your website from being yet another ‘click and click away’ in a candidate’s or potential client’s journey to finding their ideal job or recruiter. Not bad for a single image. But […]

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The top 10 web analytics stats to monitor on your recruitment website

Tracking the performance of your recruitment website is vital in order to assess how successful it is in achieving the goals you have set out for it, such as driving traffic, keeping visitors there and converting visits to applications. The results will indicate whether there are any areas for improvement and therefore whether anything needs […]

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What makes a great recruitment website?

There are tens of thousands of UK-based recruitment websites but not all are created equal. What makes a great recruitment website is its ability to grow your candidate base, increase quality applications, offer a positive candidate experience and entice all users to return.  The best recruitment websites feature in-built recruiting features and functionalities, offer candidates […]

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10 questions to ask before a recruitment website redesign

Young woman looking curious at glass wall with post-it questions

Websites are not static entities. They are ever-evolving, growing with your business and your needs, as well as with time. Pages should be added when necessary, content updated, images refreshed. And there will be times when your recruitment website will need a complete design overhaul. In order to get the most out of a redesign, […]

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Why all recruitment websites should have a Meet the Team page

Recruitment is a people-powered business. Essentially, it centres around people finding people for people. It is therefore vital that your recruitment website – your primary marketing platform – has a ‘Meet the Team’ page so that clients and candidates can see your people. It makes you more approachable, instils trust and gives your company an […]

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